Property observatory in Italy: development of property searches in Italy 2018 January

Global trends

  • 48.96% of places have risen in the rankings
  • 50.87% of places have fallen in the rankings
  • 0.17% of places have remained at the same position in the rankings

Top 10 climbers and fallers

This table shows the regions with the strongest search variations between 2017 December and 2018 January. Only the localities having more than 3000 visits in the month have been taken into account.

Top ten risers % Variation of Visits Position in the ranking Change of position in the ranking Top 10 fallers % Variation of Visits Position in the ranking Change of position in the ranking
Ascoli Piceno, Italy 6,372.58% 321 1801 Grosseto, Italy 1.96% 490 -97
Palerme, Italy 633.10% 709 767 Arezzo, Italy 21.95% 543 -65
Nuoro, Italy 254.50% 443 298 Lucques, Italy 26.71% 326 -42
Pise, Italy 176.09% 243 113 Livourne, Italy 43.50% 652 -26
Rome, Italy 93.30% 621 104 Brindisi, Italy 36.96% 223 -26
Florence, Italy 108.84% 403 79 Lecce, Italy 45.24% 679 -17
Sassari, Italy 82.31% 642 72 Pérouse, Italy 57.79% 291 -2
Cagliari, Italy 81.55% 553 66 Pesaro et Urbino, Italy 54.55% 712 6
Sienne, Italy 113.76% 210 58 Massa, Italy 58.35% 496 20
Terni, Italy 92.68% 313 46 Imperia, Italy 89.34% 319 44

The most visited towns

City % of searches by town Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Ostuni 2.98% 1 0 3 0 498,918 €
Lugnano in Teverina 2.78% 2 2 5 7 161,102 €
Chianni 2.56% 3 N/C N/C 9 721,450 €
Lucca 2.48% 4 -1 4 3 577,355 €
Dorgali 2.44% 5 4 N/C N/C 209,176 €
Carovigno 1.92% 6 -4 -4 0 293,071 €
Todi 1.74% 7 0 4 N/C 1,355,000 €
Trequanda 1.60% 8 -3 10 0 655,376 €
Volterra 1.52% 9 3 3 -4 690,426 €
Montegiorgio 1.51% 10 N/C N/C N/C 157,680 €

Visit rate per region

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The most visited Regions

Region % of searches by Region Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Tuscany 36.21% 1 0 0 0 1,093,364 €
Umbria 11.89% 2 1 0 2 690,480 €
Apulia 11.56% 3 -1 0 -1 372,838 €
Marches 7.62% 4 4 7 4 448,331 €
Liguria 7.12% 5 -1 -1 -2 532,637 €
Sardinia 6.87% 6 -1 0 4 364,316 €
Sicily 3.14% 7 4 6 5 1,035,538 €
Latium 3.05% 8 -2 -1 3 1,133,147 €
Emilia Romagna 2.41% 9 1 1 4 234,052 €
Calabria 2.29% 10 -1 -2 7 278,619 €
The Piedmont 2.15% 11 -4 -2 -2 1,524,943 €
Lombardy 1.92% 12 0 -7 -6 294,332 €
Val d'Aoste 1.03% 13 5 N/C 5 1,000,000 €
Venice 0.90% 14 -1 2 -7 1,161,956 €
Molise 0.80% 15 2 -3 -1 124,217 €
Abruzzo 0.37% 16 -1 -2 -11 99,428 €
Campania 0.33% 17 -3 -2 -2 878,000 €
Trentin-Haut-Adige 0.28% 18 -2 -1 -2 2,614,833 €
Friuli-Venezia Guilia 0.07% 19 0 -1 N/C 271,666 €

The most visited Departments

Department % of searches by Department Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Siena 9.65% 1 1 0 0 1,157,210 €
Brindisi 9.05% 2 -1 2 0 417,461 €
Pisa 8.15% 3 2 2 1 935,771 €
Perugia 6.32% 4 0 -2 1 1,023,647 €
Terni 5.58% 5 1 -2 11 333,345 €
Imperia 5.46% 6 1 0 -3 530,361 €
Ascoli Piceno 5.38% 7 43 45 33 335,653 €
Lucques 5.19% 8 -5 -1 2 1,113,566 €
Florence 3.68% 9 1 6 -1 3,732,443 €
Nuoro 3.06% 10 8 23 16 195,973 €
Grosseto 2.58% 11 -3 -1 -4 1,491,969 €
Massa 2.52% 12 -1 0 -3 323,028 €
Arezzo 2.17% 13 -4 3 -1 721,047 €
Cagliari 2.10% 14 -2 9 5 356,675 €
Rome 1.74% 15 2 -2 6 2,231,478 €
Sassari 1.67% 16 -1 -2 11 572,341 €
Livorno 1.63% 17 -4 -8 16 702,299 €
Lecce 1.53% 18 -4 1 -12 296,749 €
Palermo 1.43% 19 15 41 50 370,000 €
Pesaro and Urbino 1.41% 20 -4 1 23 458,650 €
Savona 1.32% 21 4 7 29 503,698 €
Vibo Valentia 1.04% 22 -3 7 N/C 340,469 €
Aosta 1.03% 23 32 N/C 26 1,000,000 €
Brescia 1.00% 24 -3 -2 32 281,426 €
Turin 0.83% 25 -5 -7 9 890,758 €
Campobasso 0.80% 26 17 4 16 124,217 €
Taranto 0.78% 27 -5 0 5 396,355 €
Rimini 0.76% 28 -5 -2 18 365,622 €
Catanzaro 0.69% 29 9 11 N/C 95,916 €
Catania 0.67% 30 0 21 30 1,054,833 €
Pistoia 0.65% 31 4 -23 0 565,750 €
Ferrara 0.63% 32 14 -7 20 198,541 €
Asti 0.62% 33 -9 13 33 311,414 €
Messina 0.61% 34 -7 20 11 1,505,666 €
Coni 0.58% 35 -9 -11 2 4,880,455 €
Macerata 0.54% 36 -5 -4 8 629,600 €
Forlì-Cesena 0.54% 37 -9 -6 -7 203,711 €
Viterbo 0.52% 38 -9 12 -15 560,916 €
Rieti 0.52% 39 31 35 43 115,000 €
Milan 0.48% 40 16 -1 -20 262,267 €
Trapani 0.43% 41 6 17 -19 123,000 €
Venice 0.37% 42 -3 15 -18 1,058,571 €
Bergamo 0.32% 43 -7 -7 25 265,269 €
Crotone 0.30% 44 -11 -27 10 155,909 €
Padua 0.30% 45 7 17 10 976,555 €
Chieti 0.29% 46 -4 -3 -29 110,400 €
Ancoa 0.28% 47 6 -13 -33 836,153 €
Trente 0.28% 48 -7 -1 -1 2,614,833 €
Ravenna 0.26% 49 -5 -1 -1 354,565 €
La Spezia 0.25% 50 -13 -12 -22 1,188,576 €
Latina 0.25% 51 0 21 11 397,278 €
Bari 0.20% 52 -7 -10 -11 422,545 €
Naples 0.17% 53 -5 8 20 1,900,000 €
Cosenza 0.17% 54 0 -13 16 158,250 €
Parma 0.13% 55 -23 -20 28 105,147 €
Caserta 0.12% 56 1 -3 20 75,000 €
Como 0.10% 57 2 -20 -46 1,493,333 €
Belluno 0.10% 58 0 9 7 1,430,882 €
Reggio de Calabre 0.09% 59 5 14 2 435,000 €
Alexandria 0.09% 60 2 9 -31 1,210,620 €
Gênes 0.09% 61 -1 2 -26 503,333 €
Reggio Emilia 0.08% 62 1 15 16 300,000 €
Teramo 0.08% 63 2 1 -24 72,000 €
Verona 0.07% 64 8 4 -26 1,850,000 €
Pordenone 0.07% 65 -4 1 N/C 82,500 €
Vicenza 0.06% 66 0 4 1 218,500 €
Salerno 0.04% 67 1 -11 -14 440,000 €
Oristano 0.03% 68 1 10 6 300,000 €
Pavia 0.02% 69 2 N/C N/C 600,000 €
Frosinone 0.02% 70 -30 -50 N/C 313,500 €
Biella 0.01% 71 2 5 8 280,000 €
Verbano-Cusio-Ossola 0.01% 72 2 -27 -54 647,722 €
Lecco 0.01% 73 2 -62 -14 366,250 €
Novara 0.00% 74 N/C N/C -17 560,000 €
Sondrio 0.00% 75 N/C -31 10 350,000 €
Ragusa 0.00% 76 1 N/C -4 2,000,000 €

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