Property observatory in Italy: development of property searches in Italy 2021 November

Global trends

  • 35.92% of places have risen in the rankings
  • 63.77% of places have fallen in the rankings
  • 0.32% of places have remained at the same position in the rankings

Top 10 climbers and fallers

This table shows the regions with the strongest search variations between 2021 October and 2021 November. Only the localities having more than 3000 visits in the month have been taken into account.

Top ten risers % Variation of Visits Position in the ranking Change of position in the ranking Top 10 fallers % Variation of Visits Position in the ranking Change of position in the ranking
Florence, Italy 18.27% 149 19 Lucques, Italy -49.11% 194 -41
Ascoli Piceno, Italy 11.87% 143 15 Olbia-Tempio, Italy -26.98% 161 -15
Coni, Italy 8.53% 165 13 Rome, Italy -18.97% 229 -12
Turin, Italy 12.78% 238 10 Macerata, Italy -22.88% 170 -10
Sienne, Italy 8.08% 92 8 Terni, Italy -15.90% 104 -10
Pise, Italy 5.27% 130 8 Fermo, Italy -14.71% 236 -7
Imperia, Italy -4.96% 156 8 Brindisi, Italy -9.91% 49 -4
Pérouse, Italy 9.10% 80 7 Arezzo, Italy -18.67% 154 -2
Livourne, Italy 8.24% 201 6 Pesaro et Urbino, Italy -1.75% 196 -1
Cosenza, Italy -3.28% 218 4 Grosseto, Italy -8.27% 175 -1

The most visited towns

City % of searches by town Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Ostuni 3.87% 1 1 1 0 535,337 €
Carovigno 3.85% 2 -1 -1 0 376,098 €
Fabro Scalo 2.48% 3 0 N/C N/C 83,844 €
Sinalunga 2.38% 4 1 -1 13 599,877 €
Cortona 1.45% 5 1 -1 10 814,366 €
Todi 1.42% 6 6 3 -3 941,378 €
Volterra 1.37% 7 8 1 -1 731,575 €
Umbertide 1.31% 8 -1 -3 N/C 1,083,340 €
Fasano 1.23% 9 7 9 9 987,745 €
Ceglie Messapica 1.17% 10 1 0 -3 473,941 €

The most used languages

Language % of searches by language Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking
Italiano 89.86% 1 0 0 0
French 3.34% 2 0 0 1
English 1.74% 3 0 1 -1
Português 1.39% 4 0 -1 3
Nederlands 1.05% 5 1 2 1
Deutsch 0.79% 6 2 2 -2
Ελληνικά 0.63% 7 0 -2 11
Español 0.54% 8 -3 -2 1
Dansk 0.14% 9 0 1 1
Svenska 0.13% 10 0 -1 4

Visit rate per region

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The most visited Regions

Region % of searches by Region Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Tuscany 26.78% 1 0 0 0 1,022,812 €
Umbria 17.25% 2 1 1 0 782,988 €
Apulia 17.03% 3 -1 -1 0 493,721 €
Marches 10.61% 4 0 0 0 477,189 €
The Piedmont 6.33% 5 0 1 1 544,929 €
Sardinia 4.35% 6 0 -1 -1 1,164,578 €
Liguria 4.26% 7 0 0 1 418,429 €
Sicily 2.70% 8 1 0 -1 189,295 €
Lombardy 2.55% 9 -1 0 0 670,150 €
Latium 1.52% 10 0 2 0 557,765 €
Calabria 1.51% 11 0 -1 0 186,056 €
Abruzzo 1.33% 12 0 -1 2 278,824 €
Emilia Romagna 0.91% 13 0 1 0 315,309 €
Campania 0.77% 14 1 -1 1 1,139,997 €
Venice 0.74% 15 -1 0 -3 541,014 €
Trentin-Haut-Adige 0.51% 16 1 0 1 632,326 €
Friuli-Venezia Guilia 0.42% 17 -1 0 -1 588,937 €
Val d'Aoste 0.36% 18 0 0 0 208,521 €
Molise 0.05% 19 0 0 0 415,414 €
Basilicate 0.02% 20 0 0 0 283,000 €

The most visited Departments

Department % of searches by Department Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Brindisi 14.58% 1 0 0 1 454,637 €
Perugia 10.11% 2 0 0 -1 898,309 €
Siena 8.36% 3 1 1 0 1,274,194 €
Terni 7.14% 4 -1 3 3 524,988 €
Pisa 4.68% 5 0 0 1 783,212 €
Ascoli Piceno 3.86% 6 3 5 -2 414,584 €
Florence 3.41% 7 5 6 1 852,701 €
Arezzo 3.11% 8 -1 0 5 806,089 €
Imperia 3.09% 9 2 -3 0 368,520 €
Olbia-Tempio 2.96% 10 -4 -7 -5 1,258,478 €
Coni 2.81% 11 3 3 1 408,020 €
Macerata 2.62% 12 -2 -3 -1 498,741 €
Grosseto 2.45% 13 0 -3 3 1,483,914 €
Lucques 1.93% 14 -6 -2 6 1,173,450 €
Pesaro and Urbino 1.87% 15 0 2 4 609,756 €
Livorno 1.79% 16 0 0 -1 1,076,650 €
Ancoa 1.34% 17 0 3 -3 458,433 €
Cosenza 1.18% 18 1 0 0 139,100 €
Bari 1.11% 19 1 6 10 417,673 €
Rome 1.06% 20 -2 9 11 514,319 €
Fermo 0.92% 21 1 -2 -11 415,018 €
Turin 0.90% 22 4 1 12 511,542 €
Verbano-Cusio-Ossola 0.83% 23 20 8 13 1,192,120 €
Alexandria 0.79% 24 0 3 4 491,653 €
Ragusa 0.75% 25 2 14 33 230,625 €
Asti 0.74% 26 2 2 17 476,299 €
Taranto 0.74% 27 -4 -12 -10 415,761 €
Bergamo 0.71% 28 -3 27 38 475,119 €
Teramo 0.69% 29 1 -5 -4 433,647 €
Sassari 0.65% 30 4 12 -4 1,332,537 €
Savona 0.57% 31 1 10 20 572,022 €
Palermo 0.54% 32 3 11 23 332,250 €
Lecce 0.54% 33 -4 -7 -3 1,391,176 €
Cagliari 0.53% 34 -1 -2 18 492,357 €
Milan 0.51% 35 -4 1 -2 981,805 €
Naples 0.50% 36 1 1 6 1,212,024 €
Massa 0.46% 37 -16 -15 0 444,183 €
Agrigento 0.45% 38 1 -17 -16 189,135 €
Pavia 0.43% 39 -3 -5 7 302,551 €
Pistoia 0.42% 40 1 16 14 403,733 €
Ferrara 0.41% 41 4 -3 -17 131,609 €
Como 0.41% 42 -4 4 11 1,107,075 €
Trente 0.40% 43 -3 -3 4 591,655 €
Aosta 0.36% 44 7 10 6 208,521 €
Syracuse 0.35% 45 -3 -10 -18 153,500 €
Gênes 0.34% 46 6 -1 -1 518,961 €
Udine 0.32% 47 -3 0 -3 371,625 €
Pescara 0.32% 48 2 -4 24 207,094 €
Venice 0.30% 49 -1 8 -17 637,416 €
Viterbo 0.29% 50 -1 2 -29 714,312 €
Trapani 0.28% 51 -4 -18 -28 569,363 €
La Spezia 0.26% 52 -6 -1 5 711,250 €
Catania 0.25% 53 10 20 8 129,449 €
Varese 0.24% 54 3 5 -5 1,406,125 €
Vibo Valentia 0.22% 55 1 -2 10 398,600 €
Novara 0.22% 56 -2 4 8 1,297,201 €
L'Aquila 0.19% 57 3 -8 25 206,372 €
Nuoro 0.19% 58 -5 4 -17 221,625 €
Prato 0.18% 59 16 36 8 399,345 €
Piacenza 0.17% 61 -2 0 -1 394,117 €
Brescia 0.17% 60 2 14 -22 563,579 €
Padua 0.14% 62 -1 1 18 1,133,333 €
Rieti 0.14% 63 1 6 6 564,300 €
Salerno 0.14% 64 2 -34 -24 1,496,730 €
Belluno 0.13% 65 0 19 24 239,533 €
Chieti 0.13% 66 1 12 4 93,000 €
Bolzane 0.12% 67 1 -2 -5 715,518 €
Modena 0.11% 68 2 -18 5 331,545 €
Ravenna 0.10% 69 5 11 12 254,555 €
Catanzaro 0.09% 70 -15 0 -11 222,950 €
Avellino 0.07% 71 2 -7 5 253,923 €
Verona 0.07% 72 -1 -4 -9 391,569 €
Foggia 0.07% 73 -4 13 32 1,665,000 €
Caserta 0.06% 74 3 -8 5 128,750 €
Treviso 0.05% 75 3 4 -27 705,250 €
Gorizia 0.05% 76 -4 5 10 133,333 €
Lecco 0.05% 77 -19 -6 6 151,333 €
Campobasso 0.05% 78 2 -2 -3 415,414 €
Forlì-Cesena 0.05% 79 5 4 14 1,433,333 €
Caltanisetta 0.04% 80 -1 -5 -6 212,000 €
Trieste 0.04% 81 2 -14 -46 3,200,000 €
Rimini 0.04% 82 -6 16 -11 816,666 €
Latina 0.04% 83 -1 -35 -5 335,508 €
Rovigo 0.04% 84 2 4 13 630,166 €
Vercelli 0.03% 85 -4 6 15 470,000 €
Messina 0.03% 86 14 6 -30 143,840 €
Crotone 0.03% 87 -2 -10 -10 96,000 €
Parma 0.02% 88 3 1 0 373,333 €
Biella 0.02% 89 5 -31 -5 54,400 €
Oristano 0.02% 90 7 -3 -22 565,000 €
Matera 0.02% 91 8 8 7 525,000 €
Bologna 0.02% 92 4 -10 7 2,125,355 €
Sondrio 0.02% 93 -3 0 2 157,000 €
Reggio Emilia 0.02% 94 -5 2 2 795,000 €
Mantua 0.01% 95 -7 -1 -8 308,428 €
Lodi 0.01% 96 -1 1 7 426,500 €
Pordenone 0.01% 97 6 -7 -6 1,700,000 €
Benevento 0.00% 98 0 3 3 470,000 €
Potenza 0.00% 99 -6 -14 3 41,000 €
Vicenza 0.00% 100 -8 0 -61 57,000 €
Cremona 0.00% 101 0 3 -9 395,000 €

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