Property observatory in Italy: development of property searches in Italy 2024 February

Global trends

  • 52.61% of places have risen in the rankings
  • 47.28% of places have fallen in the rankings
  • 0.11% of places have remained at the same position in the rankings

Top 10 climbers and fallers

This table shows the regions with the strongest search variations between 2024 January and 2024 February. Only the localities having more than 3000 visits in the month have been taken into account.

Top ten risers % Variation of Visits Position in the ranking Change of position in the ranking Top 10 fallers % Variation of Visits Position in the ranking Change of position in the ranking
Palerme, Italy 176.59% 255 97 Fermo, Italy -32.26% 235 -30
Sassari, Italy 62.05% 230 45 Savone, Italy -35.11% 220 -28
Teramo, Italy 27.42% 196 28 Verbano-Cusio-Ossola, Italy -29.39% 234 -26
Asti, Italy 37.51% 212 27 Tarente, Italy -21.34% 248 -16
Côme, Italy 32.94% 238 27 Macerata, Italy -32.15% 186 -13
Pise, Italy 47.40% 94 24 Bergame, Italy -17.75% 224 -11
Lucques, Italy 29.24% 157 24 Florence, Italy -21.71% 153 -11
Terni, Italy 15.82% 147 21 Sienne, Italy -21.33% 91 -11
Olbia-Tempio, Italy 26.70% 136 20 Arezzo, Italy -19.05% 126 -10
Imperia, Italy 34.65% 119 19 Rome, Italy -25.55% 173 -7

The most visited towns

City % of searches by town Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Ostuni 3.35% 1 0 0 0 15,551,952 €
Carovigno 2.16% 2 0 0 1 381,633 €
Cortona 1.71% 3 0 0 2 1,069,137 €
Oria 1.15% 4 9 N/C N/C 297,586 €
Montepulciano 1.10% 5 1 2 1 1,176,452 €
Cetona 1.08% 6 -2 -2 3 714,719 €
Todi 1.06% 7 8 4 5 800,936 €
Bordighera 0.98% 8 2 -2 0 906,684 €
Castiglione del Lago 0.89% 9 N/C 9 N/C 818,253 €
Volterra 0.86% 10 -2 0 1 943,628 €

The most used languages

Language % of searches by language Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking
English 34.38% 1 0 0 2
Deutsch 12.23% 2 1 0 3
Italiano 10.23% 3 -1 2 -2
Polski 10.09% 4 2 2 4
French 9.45% 5 -1 -2 -3
Nederlands 8.73% 6 -1 -2 -2
Slovensky 2.45% 7 0 1 9
‫עברית 1.93% 8 0 -1 -1
Español 1.62% 9 0 0 -3
český 1.38% 10 1 2 4

Visit rate per region

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The most visited Regions

Region % of searches by Region Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Tuscany 31.19% 1 0 0 0 1,180,715 €
Umbria 12.34% 2 1 1 1 906,369 €
Apulia 12.28% 3 -1 -1 -1 7,276,819 €
Marches 8.89% 4 0 0 0 503,975 €
Liguria 7.80% 5 1 1 0 576,751 €
The Piedmont 6.63% 6 -1 -1 0 1,093,578 €
Sardinia 5.81% 7 1 1 0 934,758 €
Lombardy 4.10% 8 -1 -1 1 677,430 €
Latium 2.67% 9 0 0 -1 739,781 €
Sicily 2.54% 10 0 0 0 457,777 €
Abruzzo 1.79% 11 0 0 0 372,427 €
Venice 1.28% 12 1 0 3 618,781 €
Emilia Romagna 0.96% 13 -1 1 -1 449,633 €
Calabria 0.75% 14 0 -1 -1 285,568 €
Campania 0.42% 15 0 0 -1 635,289 €
Trentin-Haut-Adige 0.40% 16 0 0 1 1,259,250 €
Val d'Aoste 0.07% 17 0 0 -1 363,125 €
Molise 0.04% 18 0 0 1 660,857 €
Friuli-Venezia Guilia 0.03% 19 0 0 -1 1,916,666 €
Basilicate 0.02% 20 0 0 0 1,084,200 €

The most visited Departments

Department % of searches by Department Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Perugia 9.48% 1 2 2 1 911,036 €
Brindisi 9.19% 2 0 -1 -1 7,668,357 €
Siena 7.98% 3 -2 -1 0 1,122,895 €
Pisa 7.77% 4 1 0 0 858,863 €
Imperia 4.72% 5 1 0 0 704,206 €
Arezzo 4.36% 6 -2 0 1 1,092,027 €
Olbia-Tempio 3.57% 7 3 5 8 857,759 €
Grosseto 3.45% 8 -1 6 3 1,551,206 €
Ascoli Piceno 3.20% 9 0 1 -3 436,924 €
Terni 2.87% 10 3 3 -2 888,541 €
Florence 2.56% 11 -3 0 1 1,684,012 €
Lucques 2.41% 12 4 5 10 1,619,605 €
Ancoa 2.34% 13 -2 -4 -4 503,879 €
Coni 1.92% 14 0 -6 0 588,629 €
Rome 1.89% 15 -3 1 -5 781,383 €
Lecce 1.78% 16 1 8 16 597,196 €
Livorno 1.66% 17 4 1 -1 1,016,187 €
Alexandria 1.64% 18 0 -3 2 627,177 €
Macerata 1.54% 19 -4 -12 0 411,837 €
Gênes 1.53% 20 -1 1 -7 358,256 €
Teramo 1.32% 21 5 11 7 363,179 €
Ragusa 1.25% 22 0 -2 3 428,562 €
Asti 1.10% 23 7 8 6 650,927 €
Savona 1.02% 24 -4 6 -7 483,072 €
Bergamo 1.00% 25 0 0 1 792,163 €
Sassari 0.93% 26 10 13 29 2,605,050 €
Pesaro and Urbino 0.92% 27 0 -4 -9 748,547 €
Verbano-Cusio-Ossola 0.91% 28 -4 -1 -4 2,400,479 €
Fermo 0.89% 29 -6 -10 -8 472,975 €
Como 0.83% 30 3 3 0 635,888 €
Taranto 0.73% 31 -3 -3 -8 822,074 €
Cagliari 0.68% 32 -1 11 2 1,664,468 €
Palermo 0.68% 33 20 21 42 265,792 €
Milan 0.67% 34 -5 -5 -7 588,620 €
Viterbo 0.61% 35 -3 0 2 773,809 €
Cosenza 0.56% 36 15 14 14 326,294 €
Bari 0.56% 37 -3 -1 -6 36,556,565 €
Massa 0.56% 38 -1 -12 0 390,857 €
Nuoro 0.55% 39 6 23 5 535,027 €
Turin 0.53% 40 -2 -18 -7 1,325,224 €
La Spezia 0.52% 41 2 0 -5 653,125 €
Rovigo 0.46% 42 16 19 30 187,250 €
Ferrara 0.46% 43 11 12 4 341,058 €
Varese 0.45% 44 -2 -6 4 1,495,533 €
Verona 0.44% 45 -6 -8 51 703,730 €
Pistoia 0.43% 46 -2 -4 0 1,176,040 €
Novara 0.43% 47 -1 -2 -7 2,583,000 €
Brescia 0.39% 48 -7 -8 6 581,358 €
Mantua 0.34% 49 -2 0 44 335,375 €
Trente 0.34% 50 -2 2 3 1,151,380 €
Trapani 0.30% 51 -2 -5 -16 1,042,647 €
Pavia 0.27% 52 -12 -18 -9 480,620 €
Salerno 0.25% 53 -3 -9 -12 948,579 €
L'Aquila 0.22% 54 3 -7 3 214,533 €
Pescara 0.21% 55 7 -4 -6 326,203 €
Syracuse 0.20% 56 0 -3 -5 294,627 €
Naples 0.16% 57 -2 2 5 318,000 €
Ravenna 0.15% 58 3 -2 6 563,750 €
Venice 0.15% 59 6 6 -1 580,421 €
Parma 0.14% 60 -1 7 5 211,000 €
Treviso 0.12% 61 3 3 -1 242,729 €
Lecco 0.10% 62 6 11 1 596,857 €
Padua 0.10% 63 10 17 6 549,000 €
Vercelli 0.09% 64 -12 8 22 155,000 €
Rieti 0.09% 65 -2 -5 -4 257,333 €
Catanzaro 0.08% 66 0 -9 -21 366,100 €
Oristano 0.08% 67 4 1 0 868,333 €
Modena 0.08% 68 2 -2 22 312,820 €
Aosta 0.07% 69 -2 -11 -27 363,125 €
Latina 0.07% 70 -1 5 10 622,333 €
Piacenza 0.06% 71 -36 -8 -12 524,600 €
Crotone 0.06% 72 -12 -24 25 90,800 €
Bolzane 0.06% 73 1 -4 -3 1,582,857 €
Agrigento 0.06% 74 2 -3 -35 258,500 €
Campobasso 0.04% 75 2 -1 -7 325,200 €
Chieti 0.04% 76 -4 -6 1 918,125 €
Vibo Valentia 0.04% 77 3 4 4 225,000 €
Forlì-Cesena 0.03% 78 1 0 -2 1,203,333 €
Enna 0.03% 79 -1 -3 20 671,666 €
Sondrio 0.03% 80 -5 -1 3 334,833 €
Messina 0.02% 81 14 N/C -3 495,000 €
Rimini 0.02% 82 0 -5 -26 440,000 €
Matera 0.02% 83 7 7 N/C 1,333,000 €
Frosinone 0.02% 84 -3 1 10 223,500 €
Pordenone 0.02% 85 1 2 -1 2,300,000 €
Bologna 0.01% 86 N/C 10 5 270,000 €
Cremona 0.01% 87 -2 -3 5 1,331,666 €
Belluno 0.01% 88 -1 N/C -1 1,213,333 €
Udine 0.01% 89 0 0 -16 1,016,666 €
Foggia 0.01% 90 -2 -4 -1 2,989,750 €
Prato 0.01% 91 -8 -3 -12 1,887,000 €
Lodi 0.01% 92 1 0 9 485,000 €
Vicenza 0.01% 93 -1 -11 2 703,500 €
Isernia 0.00% 94 -3 -3 N/C 1,500,000 €
Reggio Emilia 0.00% 95 -1 0 -43 1,800,000 €
Trieste 0.00% 96 -12 -13 -25 3,075,000 €
Potenza 0.00% 97 N/C 1 -15 89,000 €
Caserta 0.00% 98 N/C -4 0 370,000 €

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The data from our property observatory present the progression in the number of searches for all destinations available on our sites www.green-acres.com and www.immofrance.com.

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