Property observatory in Italy: development of property searches in Italy 2018 March

Global trends

  • 50.36% of places have risen in the rankings
  • 49.46% of places have fallen in the rankings
  • 0.19% of places have remained at the same position in the rankings

Top 10 climbers and fallers

This table shows the regions with the strongest search variations between 2018 February and 2018 March. Only the localities having more than 3000 visits in the month have been taken into account.

Top ten risers % Variation of Visits Position in the ranking Change of position in the ranking Top 10 fallers % Variation of Visits Position in the ranking Change of position in the ranking
Messine, Italy 1,352.03% 150 198 Macerata, Italy -65.01% 231 -97
Coni, Italy 162.22% 185 67 Ba, Italy -47.52% 212 -68
Asti, Italy 141.83% 206 60 Ascoli Piceno, Italy -53.93% 189 -68
Pérouse, Italy 121.09% 95 44 Nuoro, Italy -44.63% 173 -53
Livourne, Italy 100.11% 142 39 Terni, Italy -43.73% 137 -44
Lucques, Italy 89.83% 120 36 Brescia, Italy -5.44% 198 -23
Alexandrie, Italy 58.31% 183 36 Cagliari, Italy -14.14% 141 -22
Pesaro et Urbino, Italy 53.50% 117 24 Rieti, Italy -4.59% 209 -21
Sassari, Italy 79.80% 104 23 Ferrare, Italy -4.25% 216 -16
Pise, Italy 72.40% 83 20 Savone, Italy -3.47% 109 -12

The most visited towns

City % of searches by town Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Ostuni 5.49% 1 0 0 0 517,974 €
Carovigno 4.54% 2 0 0 0 272,321 €
Dorgali 1.35% 3 5 4 N/C 216,227 €
Castagneto Carducci 1.25% 4 N/C 7 N/C 651,710 €
Monteverdi Marittimo 1.20% 5 N/C N/C N/C 314,840 €
Semproniano 1.19% 6 N/C 6 N/C 387,356 €
Santa Luce 1.11% 7 N/C N/C N/C 794,076 €
Bordighera 1.10% 8 4 1 0 734,960 €
Mombaroccio 1.08% 9 N/C N/C N/C 227,857 €
Trequanda 1.06% 10 -6 -7 N/C 649,029 €

The most used languages

Language % of searches by language Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking
Italiano 44.88% 1 0 0 0
French 19.98% 2 0 0 1
English 16.57% 3 0 0 -1
Deutsch 4.94% 4 1 1 2
Polski 4.58% 5 -1 -1 -1
Español 2.24% 6 0 0 -1
Nederlands 2.04% 7 1 0 4
Dansk 1.47% 8 -1 0 -1
Română 0.69% 9 2 1 -1
Slovensky 0.56% 10 -1 1 2

Visit rate per region

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The most visited Regions

Region % of searches by Region Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Tuscany 30.60% 1 0 0 0 1,183,222 €
Apulia 19.47% 2 0 0 0 347,146 €
Liguria 9.00% 3 0 2 1 499,384 €
Sardinia 8.29% 4 0 0 1 491,355 €
Umbria 7.29% 5 1 -2 -2 706,871 €
Marches 5.70% 6 -1 1 4 546,050 €
The Piedmont 4.38% 7 2 3 1 938,606 €
Latium 3.71% 8 -1 0 3 984,116 €
Sicily 3.32% 9 3 3 -3 308,203 €
Emilia Romagna 2.13% 10 -2 -4 3 231,228 €
Calabria 2.07% 11 -1 0 4 322,881 €
Lombardy 1.82% 12 -1 -3 -5 532,662 €
Abruzzo 0.76% 13 4 2 -4 91,600 €
Venice 0.45% 14 0 0 -2 588,011 €
Molise 0.41% 15 -2 -2 4 131,787 €
Campania 0.28% 16 0 0 -2 739,024 €
Trentin-Haut-Adige 0.22% 17 1 1 -1 1,730,090 €
Friuli-Venezia Guilia 0.09% 18 1 1 2 271,666 €
Basilicate 0.02% 19 1 N/C -1 150,000 €
Val d'Aoste 0.00% 20 -5 -3 -3 1,000,000 €

The most visited Departments

Department % of searches by Department Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Brindisi 14.71% 1 0 0 2 416,389 €
Siena 6.99% 2 0 0 0 1,747,942 €
Pisa 6.54% 3 3 4 13 802,015 €
Perugia 4.76% 4 11 2 2 904,876 €
Imperia 4.56% 5 -2 -2 -4 481,275 €
Grosseto 4.43% 6 1 -2 5 1,367,115 €
Sassari 4.33% 7 5 10 -3 744,487 €
Savona 3.99% 8 -3 20 17 491,287 €
Pesaro and Urbino 3.30% 9 7 6 8 476,737 €
Lucques 3.16% 10 9 -5 -3 1,019,788 €
Florence 2.89% 11 0 3 1 2,522,045 €
Lecce 2.58% 12 2 -2 -4 266,314 €
Terni 2.52% 13 -9 -1 -8 490,981 €
Cagliari 2.41% 14 -6 -5 -1 364,533 €
Livorno 2.38% 15 7 -2 6 861,651 €
Massa 2.35% 16 1 -8 -6 305,705 €
Messina 2.11% 17 32 15 18 220,804 €
Arezzo 1.66% 18 2 -7 -3 1,201,028 €
Nuoro 1.53% 19 -10 -1 4 221,217 €
Rome 1.53% 20 3 -1 -2 1,285,304 €
Alexandria 1.35% 21 10 31 34 848,982 €
Coni 1.34% 22 14 8 20 2,749,328 €
Ascoli Piceno 1.26% 23 -13 27 16 601,719 €
Brescia 1.15% 24 -3 -8 9 373,507 €
Taranto 1.14% 25 5 -5 6 426,782 €
Asti 1.08% 26 11 0 25 324,711 €
Rieti 1.05% 27 -3 39 46 565,185 €
Bari 1.04% 28 -10 14 -2 467,384 €
Ferrara 0.97% 29 -2 11 15 173,447 €
Latina 0.80% 30 2 24 31 431,568 €
Macerata 0.79% 31 -18 6 10 604,661 €
Vibo Valentia 0.72% 32 -4 -11 N/C 370,735 €
Chieti 0.66% 33 15 2 27 114,011 €
Catanzaro 0.61% 34 -1 -1 54 95,916 €
Turin 0.58% 35 0 -12 -13 975,456 €
Crotone 0.52% 36 5 -5 11 155,909 €
Rimini 0.51% 37 -12 -12 -7 415,996 €
Palermo 0.41% 38 0 1 2 208,070 €
Campobasso 0.40% 39 -10 -17 43 122,010 €
Ancoa 0.35% 40 13 15 12 1,508,034 €
Trapani 0.33% 41 10 6 -32 1,863,500 €
Viterbo 0.32% 42 -2 -8 -8 797,357 €
Catania 0.30% 43 -17 -7 29 402,415 €
Forlì-Cesena 0.29% 44 -5 -17 -15 201,692 €
Bergamo 0.27% 45 2 -4 20 201,452 €
La Spezia 0.26% 46 -2 -3 -9 584,478 €
Venice 0.22% 47 -4 -9 -19 1,379,910 €
Milan 0.20% 48 -14 8 -28 374,616 €
Pistoia 0.20% 49 -3 -1 -4 639,978 €
Gênes 0.19% 50 0 8 -18 757,858 €
Parma 0.17% 51 -9 -27 N/C 105,147 €
Verona 0.17% 52 5 19 -28 417,547 €
Ragusa 0.17% 53 8 22 28 1,400,000 €
Salerno 0.16% 54 12 16 2 262,500 €
Cosenza 0.15% 55 -1 -2 14 582,277 €
Trente 0.13% 56 -4 -11 -13 1,772,098 €
Ravenna 0.11% 57 -1 -11 -8 347,995 €
Bolzane 0.08% 58 15 N/C N/C 1,616,666 €
Como 0.08% 59 -1 3 -21 2,714,337 €
Reggio de Calabre 0.07% 60 9 1 -1 368,691 €
Naples 0.07% 61 -6 -12 -13 1,800,000 €
Teramo 0.07% 62 9 -2 -16 74,634 €
Caserta 0.06% 63 -4 1 N/C 75,000 €
Pavia 0.05% 64 16 4 21 4,402,469 €
Udine 0.05% 65 2 N/C N/C 650,000 €
Reggio Emilia 0.05% 66 -4 1 2 289,285 €
Pordenone 0.04% 67 -7 -4 20 82,500 €
L'Aquila 0.04% 68 N/C N/C -11 26,650 €
Lecco 0.03% 69 12 5 20 2,320,833 €
Oristano 0.03% 70 -7 -1 6 270,000 €
Frosinone 0.02% 71 3 -42 N/C 2,215,795 €
Piacenza 0.02% 72 -4 N/C 7 250,000 €
Belluno 0.02% 73 3 -16 -15 356,666 €
Padua 0.02% 74 -9 -23 -11 748,520 €
Rovigo 0.02% 75 N/C N/C 8 80,000 €
Matera 0.02% 76 11 N/C 8 150,000 €
Bologna 0.01% 78 1 N/C -8 1,441,818 €
Sondrio 0.01% 77 -2 N/C N/C 350,000 €
Biella 0.01% 79 -9 -7 -15 280,000 €
Mantua 0.01% 80 N/C N/C 0 4,000,000 €
Vicenza 0.01% 81 -17 -16 -19 187,619 €
Novara 0.01% 82 1 N/C -29 1,130,000 €
Vercelli 0.01% 83 N/C N/C 7 415,000 €
Isernia 0.01% 84 -7 N/C N/C 320,000 €
Varese 0.00% 85 -13 N/C -18 976,695 €
Prato 0.00% 87 -2 -9 -10 6,000,000 €
Aosta 0.00% 86 -41 -42 -32 1,000,000 €
Lodi 0.00% 88 -4 -9 -52 129,816 €
Verbano-Cusio-Ossola 0.00% 89 -11 -13 -62 485,166 €
Enna 0.00% 91 N/C -11 -5 100,000 €
Syracuse 0.00% 90 -8 N/C -15 210,000 €

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