Stéphane Rabenja
31/07/2025
Poitou-Charentes
Real estate market in Poitou-Charentes: sought-after coastline, affordable inland areas
Ellipse 1
31/07/2025

The real estate market of Poitou-Charentes is characterized by striking contrasts between highly sought-after coastal localities, where prices soar, and the inland areas with much more affordable rates. By relying on recent data from transactions and trends observed through specialized portals such as Green Acres, it is possible to better grasp the diversity and dynamism of this attractive region.

Analysis of the Real Estate Market in Poitou-Charentes

Cost per m² in La Rochelle, Royan, Angoulême, Niort

The prices per m² perfectly reflect the disparity of the offer: according to the latest analysis of sought-after properties on Green Acres, the average real estate prices in La Rochelle stand at around €3,316/m² for properties with an average living area of 152 m², while Royan shows €4,036/m² for an average of 112 m².

Inland, prices drop significantly: real estate in Angoulême is negotiated at €2,116/m² for an average of 285 m², while real estate in Niort falls to €1,932/m² for an average area of 311 m².

This price gap illustrates the demand pressure on the coastline as well as the opportunities generated for first-time buyers or investors in the hinterland.

Differences Between Coastal Areas and Inland Countryside

The tension on the coast can be explained by the significant proportion of second homes and a dynamic foreign demand.

Thus, in Charente-Maritime, 15% of transactions concern second residences. The British are the primary foreign clientele (30% of purchases by non-residents in 2024), followed by the Belgians and Germans.

In the Poitiers region, second homes are less numerous but the student rental potential energizes certain sectors.

  • Spacious houses and gardens become accessible as one moves away from the coast
  • An interior market marked by average prices around €140,000 to €135,000 for sale (Charente, Deux-Sèvres, Vienne)
  • A significant volume of properties (sometimes over 100 m² of living space) for a controlled budget

Vacationers and newcomers attracted by the quality of life thus find a wide range of opportunities according to their priorities.

Price Evolution and Purchasing Trends in Poitou-Charentes

Growing Demand on the Atlantic Coast

Although popular, Charente-Maritime is experiencing a slight correction in 2024 with a 3% drop in real estate prices compared to 2023.

Unusual properties or those with sea views remain rare and sought after, but foreign clientele continues to be active, carrying out more than a hundred transactions at an average price of €439,000 (average area of 145 m²). The British are particularly present in the secondary market.

Price Stability in the Regional Center

The departments of Charente, Deux-Sèvres, and Vienne also show a negative price trend of up to -3% in 2024.

Average budgets remain accessible (€135,000 to €140,000 for areas close to 100 m²), offering an interesting opportunity for buyers looking for large spaces or a preserved environment. The proportion of second residences varies from 8% to 10% depending on the territories.

Who is Buying in Poitou-Charentes?

Second Homes, Retirees, Families Seeking Space

Poitou-Charentes continues to attract:

  • Retirees (often French or Northern Europeans) sensitive to the mild climate
  • Families moving in to regain a quality of life or benefit from telecommuting
  • Investors for seasonal rentals on the coast and student rentals around university hubs

Profile of Foreign Investors and Buyers

Notarial transactions highlight the weight of non-resident clientele, particularly the British in Charentes (56% of foreign purchases in Charente and 48% in Deux-Sèvres).

The Dutch and Germans are also interested in the region, benefiting from attractive prices: thus, in Charente, a foreign transaction concludes on average at €180,000 for 139 m² (data from Green Acres and notaries).

International appeal remains a regional driver, especially for character properties or large areas.

In summary, investing in Poitou-Charentes means offering oneself the choice between prized seaside properties sought by an international clientele and attractive opportunities in the hinterland for various budgets. Supported by its diversity and accessibility, this market remains buoyant while displaying a slight easing in prices in 2024, opening the door to the most varied projects.

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